Andrew Shotland wrote about Tim Ferris' new book, The 4 Hour Body, and shared this gem. It was found among the many 5 Star pre-emptive reviews for the Ferris book on Amazon. I love it because it falls right in with my belief that the secret trick/magic pill/wonder hack is that there is no secret trick/magic pill/wonder hack. Nice catch, Andrew!
Read more at www.localseoguide.com
Review the Reviews
If you are swayed by reviews then you don’t even need to read the book. Testimonials are the best form of marketing there is. Take a second and figure out how there are over 100 reviews of 5 stars before the book was released. I know you WANT to believe there is a way to “hack” your life… and that is truly the root of your problems.